This week I have two exciting blogs to share. One compares 100k authors ($5000 per month) to Emerging Authors. ($500 per month) to see what makes them different. This is a study done by Ferol who is COO of Written Media, parent company to Freebooksy, Bargain Booksy and other ad sites. The survey covers responses from 38,000 authors. The findings are interesting. Here are eight takeaways from the survey.
1. The longer an author has been writing, the more money they tend to make. So if you’re struggling with just a book or two, have patience. Persistence is key. Keep writing.
2. Publishing Indie is a viable way to success. Of those in the 100K, 72% were Indie and 28% were hybrid. Although authors in the survey were more Indie authors than purely traditionally published authors (5%), none of the traditionally published authors were in the 100K pool. Realize that authors like James Patterson didn’t take the survey, so it’s skewed a bit to Indie authors. Those in the hybrid group had 28% in the 100K versus 17% in the Emerging Authors group.
3. “Going Wide” or limiting to KDP Select didn’t make a difference in how much money the authors made.
4. The 100K group spent more than $100 on professional looking book covers. However, none spent over $1000. Looking professional is key but you don’t have to spend a fortune doing it.
5. Also key is spending money for a professional editor. Ninety-six percent of the 100K group spent for professional editing. Half spent at least $250-500 while 20% spent $500 to $1000. Fifty-six percent of Emerging Authors spent up to $50 but realized how important it was to at least have another pair of eyes on their work.
6. As to marketing, in both $100K category and Emerging Authors, the author handles marketing. Even so, the authors that make more money often hire assistants to help with their marketing.
7. Don’t quit your day job. Sixty-six percent of Emerging Market Authors are supported by a day job by either themselves or a spouse. Twenty-eight percent of $100K have the support of a day job.
8. And finally… The more hours writing=more books=more payout. Emerging Authors write 19.8 hours per week while 100K spent 28.5 hours.
These are quick highlights of an interesting survey. For you number geeks who like more details, including graphs and numbers, go to:
Next, check out Sandra Beckwith’s blog. Sandra Beckwith has been in the book business a long time offering advice through blogs and books. Recently at a convention, she realized there are five things she thought authors knew, but apparently they don’t. Here are the five. For explanations on each, check out her blog at :
1. A traditional book contract isn’t an option for most authors-to-be. Too many believe the myth of write a book, send to a publisher, and become famous. Unless you have a big following or are related to the owner of the publishing house, self publishing is a better option for the new writer.
2. Readers don’t care when your book was published, they just want a good story. This goes against the old ways when a book earned the most money at launch; then a few weeks later was abandoned. Now it isn’t so. I doubled my income in my second year and increased my income in the third year. Books don’t have a shelf life anymore. They can be available for a long time.
3. Even authors with traditional publishers have to promote their books.
4. If your book looks and reads like a traditionally published book, no one will know it’s self-published.
5. People will disappoint you. You thought your mother or mother -in-law or sister would jump for joy at your publishing a book. What you heard was, “I don’t read science fiction.” (true story) Find those readers who love what you write and don’t worry about friends and family…unless they love what you write. Then cherish them. (true story there, too)
Okay, great stuff here to help think through what it is to be a successful author.
On to this week’s book suggestion.
This week I found a fresh fun book in the cyberpunk, mystery, humor style. Think Blade Runner meets Dashiell Hammett with humor. Liquid Cool by Austin Dragon was free on an ad site with a great cover and intriguing title. It starts off slow. The first several chapters have different viewpoint characters.
And then there is an odd murder.
Once the story settles into Cruz’s steady viewpoint, the story takes off. A main feature of the book is the setting. It takes place in the future in a crowded megacity city where it constantly rains. (Portland?) Cruz repairs and builds classic cars, but can barely make ends meet. The society is rigidly structured with well-delineated areas, Uptop being where the richest hang out.
Easy Chair Charlie, one of Cruz’s friends, gets killed and the glib explanation that he started a shootout with police doesn’t ring true with Cruz. Cruz has a bit of ADD and is a germaphobe, which makes him quite the character. He is a bull dog who won’t let go when a puzzle confronts him. He begins to poke around, and soon is asked by his friend Run-Time, who manages a transportation service, to look into who killed Easy Chair Charlie.
Next thing Cruz knows, he’s being called a detective, given an office, and the case is getting more and more complicated. Although his life is threatened numerous times, he’s willing to continue for the thrill of it. Beside, he needs a steady job to impress the snobby parents of his fiancé, China Doll.
The names in the story are a hoot, and there’s quite a bit of humor along with the fast-paced action. Expect twists and turns as Cruz deals with crazy in-laws-to-be, a strong-willed girlfriend, and danger around every wet and slippery turn.