E-Book Marketing

Image 1The holiday season is barreling down on us, and if you plan any book marketing, you might need to get it in place soon. Selecting how to market is like running through an obstacle course. Each site has different requirements. Most want at least five reviews, which sounds easy except for the new Amazon rules, and if the book is a new release, you may have very few. However, several sites will take a new release if you have other books with fifty strong reviews from Amazon.

Just when I found a book I would consider offering that meet all the criteria, I realized it had no more free KDP select days. I get better results offering one free, and then readers buy the others. Back to the drawing board.

Finally, I got it all in place. I have offered Someone’s Clone free on Cyber Monday November 28 through Booksends, but it will also be free through KDP from November 25 to 29 since I estimate a lot of people will be online looking for deals… And viola, there I’ll be.

Free, free, free.

At least that’s the rationale.

I have something set up for December after Christmas when the commotion has died down and new Kindle and tablets are wanting to be filled. Caught in Time will be free December 26, mainly because Fussy Librarian was filled the other days I wanted.

I’ll let you know how each one performed.

Kathryn Rush did an interesting blog with numbers and math that indicated retail sales across the board were down in October due to folks concentrating on the election. I know mine were. I wondered why. I thought it was because I didn’t do a promotion or much advertising because I was so busy launching A World Too Far.

She said relax. Low sales were not any authors’ fault. Data going back several other election years showed the same trend for October and November.

I feel better.

crosstalkThis week I’m mentioning Crosstalk by Connie Willis. Connie has won numerous Hugo Awards and Nebulas making her a top science fiction author and a favorite of mine. If you ever thought it would be a good idea to be able to read minds, this will change your opinion. If, like me, you feel you are being overtaken by technology, especially the new Alexa, Google, and other devices that are intruding into our homes, in addition to the ever present smart phone, iPad, etc., this will confirm that feeling.

Briddy Flanigan is a young thirtieth professional woman who works at a cell phone and communications company competing with Apple. She is constantly on her phone checking and getting texts, emails, and calls from everyone who knows her business before she even does. Trent, the hot VP at the company, and her obsessively career-minded boyfriend, has convinced her to get an EED. This is an implant that allows a couple to be aware of each other’s emotions and often gotten prior to marriage to bring two people closer together.

So, now everyone in the company is a buzz, thinking there’s an engagement coming… And Briddy is already overwhelmed by communication in her life that includes her intrusive family of a paranoid mother, a younger precocious sister, and a single desperate older sister who constantly falls for the wrong guys and runs to Briddy for consolation.crosstalk-paperback

The high profile doctor who will perform the implant assures her that nothing can go wrong. But this is a story by Connie Willis, so, of course, chaos breaks out.

The book is a biting social satire on what happens when there is too much human communication. Events spin out of control for our heroine, resulting in hilarious situations that proceed at a breathtaking speed. Bundled in all this shenanigans is a touching love story.

It’s a fast-paced, near future read, written with a light heart that asks some deep questions, and one you don’t want to start too late at night.

Also by Connie: Hugo award winner To Say Nothing of the Dog.dog

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1 Comment

Filed under award winning scifi, Best selling author, ebook marketing, Hugo winners, Implanting humans, Medical science fiction, modifying humans, science fiction romance

One response to “E-Book Marketing

  1. That makes sense about October sales being down because of the election. I was wondering about the sudden dip. Good luck with the holiday promotions!

    Liked by 1 person

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